Published on Mon Jan 14, 2019 by David J Colbran
Whether you are an home eCommerce business targetting platforms like Amazon, Etsy and Ebay or a multi-national manufacturing business updating your site, having clean, crisp product photography is essential.
The images must give an accurate representation of your items and show them in the absolute best way possible. In exactly the same way that you can convert more customers into sales if your shop is correctly optimised, your product photography can do the same.
I can advise on whether it's best for your items, to photograph them against a white background, or shooting products in context. This can and should be considered as an alternative or as an additional option by eCommerce store owners. On location or in a store might take a little more time but can make your brand stand out in a crowded marketplace. Photographing products in context is a great way to tell a story and bring products to life. For example, an online fashion store could enrich their range by using look-book style images of the models wearing the clothes.
Or perhaps shoot the items against different colours or different backgrounds.
I can collect and deliver items from your workplace if within Liverpool or Merseyside, arrange a courier service or accept materials in the post. Alternatively I can bring my mobile studio to your office and take the photographs there - meaning your products or samples remains with you and nothing can go missing. I can advise on backgrounds, various photographic and post-production techniques.
With 2019 just starting, now is the time to update your high-visibility product photos and images to give your brand an instant new look and re-engage returning customers and social media fans. Let me be part of that process - call me or send a message and I will get back to as soon as I can.
product, macro, commercial, business Author: David J Colbran
"I have employed David many times over the years, principally as a music conference and high profile event photographer. He is always easy to work with, has a strong sense of what style is needed for each project and brings back results on deadline. He is skilled, experienced and understands visual language and lighting. Additionally, David often helps secure additional PR and media coverage."